Brand and advertising research.

Unlock insight to power brand growth.

Brand and advertising research

From campaign ideation to creative evaluation and brand impact, we’ll work with you to maximise your marketing spend at every step of the process.

We work with businesses to help enhance their marketing and advertising efforts and to assess the impact of this through brand studies.

By getting closer to the needs and attitudes of consumers, we’re able to identify the core human truths and big ideas that fuel great content and marketing strategies.

Whether you’re about to start on a new campaign, testing new concepts areas, evaluating final ad stimulus and copy or understanding the impact of your campaigns, we’re on hand to help you get the most out of your marketing.

The global boutique for data and insight

Our global footprint makes us the go-to partner for international market research. We offer all qualitative and quantitative methodologies across our office network and beyond.

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Brands Exposed: What consumers want to see from your marking as they emerge from lockdown

How should you position your advertising as consumers emerge from lockdown with new expectations of brands and a different lens on marketing? In this report, we’ll share the key learnings from our proprietary study, Brands Exposed, with over 4,000 consumers across the UK, US and 8 Asian markets.

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Brands Exposed
online research in asia
Featured Free report

How to conduct online research in Asia – best practice guide

In most countries across Asia, face-to-face has long been the dominant form of market research – and this is likely to be the case for some time to come. But in the wake of COVID-19, we’ve produced a best practice guide to equip our clients with the knowledge and tools to execute online projects successfully.

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Kadence International Market Research Agency of the Year Singapore