We are Kadence International – an award-winning market research agency in Singapore.

Hello from our Singapore office!

Kadence Singapore

Our Singapore office

Kadence International is a leading market research agency in Singapore.

From our base here, we conduct market research in Singapore, within South East Asia and across Asia and Australia too. We partner with brands on full service market research projects helping them get closer to customers across these regions and develop products, services and marketing strategies that really land. We can also work with organisations as a fieldwork partner, providing access to respondents across Asia.

As the regional hub, our team reflects our cross-geography sensibilities. In the office we have more than 8 nationalities in our team!

In 2019, we were recognised as the best market research agency in Singapore

Quirks Supplier of the Year Kadence International

Market Research Supplier of the Year

Winner

— Marketing Research & Insight Excellence Awards – 2019
Kadence International Market Research Agency of the Year Singapore

Market Research Agency of the Year

Winner

— Agency of the Year Awards, 2019
Kadence International is Highly Commended for Global Agency of The Year

Global Agency of the Year

Highly Commended

— Market Research Society Awards, 2019

Market Research Agency of the Year

Finalist

— Agency of the Year Awards, 2020

Best Data Collection (face-to-face)

Finalist

— Market Research Society's Operations Awards – 2019

Best Data Collection (telephone)

Finalist

— Market Research Society's Operations Awards, 2019
Carolina Starkhammar Kadence International

Outstanding Young Researcher

Winner

— Marketing Research & Insight Excellence Awards, 2019
Best Training and Development Oppies 2019

Best Training and Development

Highly Commended

— Market Research Society's Operations Awards, 2019

Meet Our Senior Team

Phil Steggals

Phil Steggals

Specialist sectors Media, Tech, Telco Current location Singapore

Phil is passionate about helping brands activate insight and use it as a tool to drive business growth.

An expert on running workshops, he’s worked with a wide variety of brands to help them translate insight into new product launches and new business ventures.

He’s even written a book on the topic – Nobody Wants A Hammer – to empower teams put the consumer voice front and centre in the innovation process.

Patrick Young

Patrick Young

Specialist sectors Media, Alcohol, Travel Current location Singapore

Patrick has over 14 years of international client experience under his belt, delivering qualitative & quantitative projects and insight workshops in Europe, Africa, Australia and Asia. This has given him a unique understanding of different markets, people and brands, which he uses to fuel his strategic thinking for clients. Patrick has authored a range of papers and lectures on the importance of creativity, psychology and storytelling in business, and co-wrote Nobody Wants a Hammer, a book on how to make the most of insight-led workshops.

Derek Goh

Derek Goh

Specialist sectors Financial Services, Technology, Education, Tourism Current location Singapore

Derek’s expertise in qualitative research is coupled with his perceptive capabilities to get to the heart of a business issue, quickly determining how consumer insights can help companies thrive against their competitors. His perspectives on Asian consumers have allowed clients to glean an in-depth understanding of their wants and needs, ensuring the relevance and interest of their products and services in-market.  

Gracie Igaya

Gracie Igaya

Specialist sectors Government, Education, FMCG Current location Singapore

Gracie has extensive experience in building relationships with clients and working with project teams across Asia. Drawing on her excellent grasp of quantitative techniques, she works collaboratively with clients to deliver data driven insights. Gracie’s work across the region has given her an appreciation and understanding of different cultural nuances and ways of working. Gracie has overseen many high-profile government studies including issues related to education, health, employment and youth issues.

Work With Us

Join Kadence

We’re always on the lookout for bright, passionate, curious people to join our team. See our careers page for current vacancy details.

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Kadence Singapore
Free Guide

How to conduct online market research in Asia: The Go-To Guide

What online methodologies work best in India? How do you get the most out of respondents through digital methodologies in China? Experts across our global boutique share best practice tips and techniques for conducting online market research in Asia Pacific.

Download the guide now
Conducting Online Research in Asia 2
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Blog July 17, 2020

How to conduct online research in Singapore

I’ve been a market researcher for more than 15 years, during which I’ve done countless projects conducted through online and offline methodologies, both in Singapore, and across Asia. It’s a common research cliché to say that ‘one size fits all’ does not apply in Asia, and that the only unifying factor across all Asian markets […]

Get in touch to discuss a project with our team

Kadence International Market Research Agency of the Year Singapore