Insight activation.
Activate insights to drive decision-making.
We believe that insight should sit at the heart of business decision-making – and we work with organisations to make this happen.
We create memorable deliverables that get your stakeholders to sit up and listen. Our in-house design team have created infographics to bring sales teams closer to their customers, mocked up product concepts to bring new ideas to life for innovation teams and designed ad mock-ups to inspire creatives as they develop insight-led campaigns. By combining insight and design, we’re able to raise the impact of research, ensuring it drives decision-making across your organisation.
Beyond this, we also run stakeholder interviews to help you secure buy-in to the research at the outset, as well as workshops to align your teams behind a clear path ahead following the debrief. Working together, we’ll translate insights into a strategy with clear action points that will drive growth for your business.
Insight activation
Our customers
View all case studies
Creating an education and career exploration tool to wow teens with American Student Assistance
Kadence partnered with American Student Assistance (ASA) to create a research program to inform the development of their exploration tool, Futurescape.
Establishing a pan-Asian Financial Health Index for GoBear
A collaborative and consultative qualitative & quantitative approach helped GoBear establish a Financial Health Index in key markets, thereby expanding its brand value beyond the current positioning.
Understanding usage and perceptions of plug-in hybrid electric vehicles to shape future comms for Mitsubishi
A quantitative survey helped Mitsubishi Motors to understand how its vehicles were being used in the real world, informing how best to position communications about the role and value of PHEVs.
The global boutique for data and insight
Our global footprint makes us the go-to partner for international market research. We offer all qualitative and quantitative methodologies across our office network and beyond.
How to run workshops that turn insight into action
How do you ensure that the research you commission moves your company to action, creating competitive advantage and growth for your business? In our free guide we share our top tips for preparing and running an effective workshop, as well as practical workshop exercises that you can take away, apply to your business and use to ensure that your research really does drive business change.
Download the guide now
Japan’s Second-Hand Market Redefines Retail and Sustainability.
The second-hand goods market in Japan has seen extraordinary growth over the past decade, more than doubling in value since 2010. This surge reflects a shift in consumer behaviour toward more sustainable and economic choices, driven by the rising popularity of second-hand goods platforms and a cultural focus on quality and reuse. Our sister company, Cross Marketing […]
The Psychology of FOMO and How Brands Use It.
A pair of limited-edition sneakers sells out in seconds. A countdown timer warns shoppers to buy now—or miss out. An influencer teases an exclusive event, restricted to a select few. Despite a surplus of consumer choices, brands are making products deliberately harder to buy. Scarcity, urgency, and FOMO—the fear of missing out—have become core strategies […]
Fast Food Gets Personal as Consumers Demand More Choice.
When Miguel and Mikayla Reyes launched Quesadilla Gorilla in Visalia, California, they weren’t just selling quesadillas – they were tapping into a growing demand for customisation. By letting customers build their meals with fresh ingredients and signature salsas, they transformed a small local shop into a rapidly expanding chain. Fast food chains are no longer […]
Why Climate-Resilient Crops Face Global Hurdles.
A billion people depend on India’s wheat harvests. What happens when the heat rises too fast for crops to survive? Export bans. Soaring grain prices. A scramble for alternatives. Across Asia and beyond, food systems are under strain as extreme weather makes staple crops increasingly unpredictable. In response, scientists in China have developed drought-resistant rice […]
Sectors we serve
With over 30 years in the business of market research, we have extensive experience and a depth of knowledge across a range of sectors.
We bring this to bear to design the very best approach to meet your objectives.
I have leveraged Kadence’s design and curation services extensively over the last year and continue to be wowed by their speed, agility, and quality of output. The team helped me turn multiple key presentations and infographics last year into WOW content, helping create compelling stories that were memorable and effective. Probably more than anything, I value their partnership and willingness to help, not just “sell” which is rare in today’s world!
Senior Insights Leader
Mars
Senior Insights LeaderKadence has produced an exceptional body of work which plays a crucial part in planning marketing strategies and understanding the opportunities for our business as we continue to grow. We couldn’t ask for a better partner; they provided true expertise, valuable insights and commitment to quality across each project.
Performance Marketing & Analytics Director
Treatwell
Performance Marketing & Analytics DirectorWe have been engaged with Kadence since 2016. Since our first partnership, Kadence has been instrumental in supporting our business efforts and have continuously proven their value in research, insights and analysis that have helped us to gain many wins. Kadence consistently pushes the boundaries and offer inspirations that provide deep business insights and drive business strategies.
Head of Research
Bloomberg
Head of Research
Sales & Marketing
Vital Strategies
Customer Intelligence Director