Stakeholder engagement in research.

Secure buy-in to your research studies to ensure insights have lasting impact.

Stakeholder engagement in research

Managing stakeholder engagement in research and ensuring that insights go on to deliver business change can be a minefield. Stakeholder interviews, combined with workshops, are a fantastic way to overcome these challenges.

Stakeholder interviews and workshop sessions are brilliant methods for ensuring stakeholder engagement not just with your overall study, but with the insights that emerge, encouraging them to be embraced by the business.

By running interviews or workshop sessions upfront, we’re able to dig deep into the challenges your stakeholders are facing, so we can prioritise the project’s objectives, and ensure each of your stakeholders feel their voices have been heard in a structured way. In-field, we’ll provide you with updates to share with stakeholders, keeping them abreast of insights as they emerge and maintaining interest in the study. In the analysis phase, storyboarding and interim reports ensure your stakeholders engage in the nuances of our findings. Finally, in the debrief stage, we run strategic workshops to help your stakeholders understand the ‘so what’ of the research for their specific role, so they’re able to act on the findings.

The impact stakeholder engagement in research can have for your business:

Guarantee stakeholder input upfront

By understanding your stakeholders and their needs, we can ensure the nuances of their challenges are fed into your study’s objectives.

Maintain stakeholder interest throughout the study

We ensure insights are shared as they evolve, feeding additional questions into the programme if appropriate to ensure the findings are fit for purpose.

Ensure maximum impact of the research internally

We make sure each and every stakeholder understands the impact of our research and what it means for them so they can respond strategically to the findings.

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How to run workshops that turn insight into action

How do you ensure that the research you commission moves your company to action, creating competitive advantage and growth for your business?  In our free guide we share our top tips for preparing and running an effective workshop, as well as practical workshop exercises that you can take away, apply to your business and use to ensure that your research really does drive business change.

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Blog July 23, 2020

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