Insight activation.

Activate insights to drive decision-making.

We believe that insight should sit at the heart of business decision-making – and we work with organisations to make this happen.

We create memorable deliverables that get your stakeholders to sit up and listen. Our in-house design team have created infographics to bring sales teams closer to their customers, mocked up product concepts to bring new ideas to life for innovation teams and designed ad mock-ups to inspire creatives as they develop insight-led campaigns. By combining insight and design, we’re able to raise the impact of research, ensuring it drives decision-making across your organisation. 

Beyond this, we also run stakeholder interviews to help you secure buy-in to the research at the outset, as well as workshops to align your teams behind a clear path ahead following the debrief. Working together, we’ll translate insights into a strategy with clear action points that will drive growth for your business. 

The global boutique for data and insight

Our global footprint makes us the go-to partner for international market research. We offer all qualitative and quantitative methodologies across our office network and beyond.

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How to run workshops that turn insight into action

How do you ensure that the research you commission moves your company to action, creating competitive advantage and growth for your business?  In our free guide we share our top tips for preparing and running an effective workshop, as well as practical workshop exercises that you can take away, apply to your business and use to ensure that your research really does drive business change.

Download the guide now
Workshops activation
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What Makes Japan’s Social Media Feeds So Quietly Distinct?

In Japan, the loudest thing on social media might be silence. While nearly 80% of the population actively uses social platforms, few are broadcasting their lives. They scroll quietly, post sparingly, and conform to cultural expectations of privacy and restraint. This restraint reflects meiwaku—the deeply rooted cultural norm of not drawing attention or causing discomfort, […]

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The Consumer Appetite Fuelling a Mushroom Revolution in Grocery.

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How Market Research is Adapting to the Attention Economy.

Every second, a huge amount of content competes for our attention—news feeds refresh, notifications alert us, and videos play automatically before we can skip them. People aren’t just scrolling through; they’re avoiding, filtering, and tuning out. This overload of information has made our attention very valuable. Recent studies indicate the average human attention span has […]

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