Discover why the top global brands trust Kadence

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Our India office

Kadence International is one of the leading market research agencies in India.

From our head office in the capital, we conduct market research across the North, East, South and West of India. With such wide coverage across the country, we have a culturally diverse team. Between us we speak 12 languages!

We work with brands on full service market research projects, helping them to build their understanding of Indian consumers and the competitive landscape, to succeed in this market. We can also work with organizations as a fieldwork partner, helping them to reach and research respondents across India.

We are consistently recognized as one of the top market research agencies globally

AURA Innovation of the Year award

Innovation of the Year

Finalist

— The AURAs, 2021

Market Research Agency of the Year

Winner – Gold

— Agency of the Year Awards, 2021

Consultant of the Year

Winner – Gold

— Agency of the Year Awards, 2021

Market Research Agency of the Year

Finalist

— Agency of the Year Awards, 2020
Kadence team collecting Agency of the Year award

Consultant of the Year

Winner

— Agency of the Year Awards, 2020
Quirks Supplier of the Year Kadence International

Market Research Supplier of the Year

Winner

— Marketing Research & Insight Excellence Awards – 2019
Kadence International Market Research Agency of the Year Singapore

Market Research Agency of the Year

Winner

— Agency of the Year Awards, 2019
Kadence International is Highly Commended for Global Agency of The Year

Global Agency of the Year

Highly Commended

— Market Research Society Awards, 2019

Best Data Collection (face-to-face)

Finalist

— Market Research Society's Operations Awards – 2019

Best Data Collection (telephone)

Finalist

— Market Research Society's Operations Awards, 2019
MRS Opperations Awards Trophy

Best Training and Development

Highly Commended

— Market Research Society's Operations Awards, 2019

MRS Young Researcher of the Year

Finalist

— MRS, 2023

ESOMAR Best Congress Paper

Winner

— ESOMAR, 2023

Meet Our Senior Team

Aman Makkar

Aman Makkar

Specialist sectors Automotive, Media Current location India

Aman is an industry veteran with more than 35 years of experience, helping our clients conduct market research in India from our inception to the present day. He believes in ensuring a heightened level of service and forging long term client relationships. In his long and illustrious career, he has worked on projects spanning a range of sectors with renowned clients. Aman is passionate about innovation and has played an instrumental role in bringing newer technologies in data collection to our clients.

Sarvjeet Panesar

Sarvjeet Panesar

Specialist sectors Automotive, Telco Current location India

Sarvjeet has worked in the market research industry for over 2 decades, having grown the business in India from its beginnings as we’ve expanded to support our clients in understanding this dynamic market. Sarvjeet has a multi-disciplinary role and is passionate empowering our team to deliver outstanding service for our clients.

Tulika Sheel

Tulika Sheel

Specialist sectors B2B Current location India
As a B2B expert, Tulika takes joy in providing consultative and advisory services in market entry and growth strategies, along with other tactical areas of investments and solution related insights. She develops and delivers objective insights, advice and solutions that clients need to advance their business-critical tasks, helping them gain a competitive edge
Naresh Bhatia

Naresh Bhatia

Specialist sectors Fieldwork services across sectors Current location India

Naresh has more than 35 years of experience in fieldwork advisory services. He is trusted by clients to help them with their fieldwork needs, guiding clients at every step of the process with practical advice as well as innovative solutions.

Work With Us

Join Kadence

We’re always on the lookout for bright, passionate, curious people to join our team. See our careers page for current vacancy details.

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Free Guide

How to conduct online market research in Asia: The Go-To Guide

What online methodologies work best in India? How do you get the most out of respondents through digital methodologies in China? Experts across our global boutique share best practice tips and techniques for conducting online market research in Asia.

Download the guide now
Conducting Online Research in Asia 2
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How to conduct online research in India

Tulika Sheel, Associate Vice President Varun Sahai, Associate Vice President  Sandeep Kaul, Insights Lead  In India, online only accounts for a small share of the market research market. The overwhelming majority of market research projects here take place face-to-face. But the COVID-19 crisis has resulted in brands beginning to consider online options.  The dominance of face-to-face market research […]

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Global manufacturing leaders are carefully considering the pros and cons of both. China still leads the world in manufacturing, with close to 30% of the country’s economic output coming from this sector. Many industry experts and leading economists believe that China will no longer be the manufacturing powerhouse it once was within the next five […]