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How to develop a market entry strategy for India

Why consider developing a market entry strategy for India? It’s very simple: India is a huge market. In population terms, it’s now on a par with China at around 1.3 billion people – and it’s likely to overtake its northern neighbour this decade. India is still a young country – 44% of its population is […]

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Design meets insight – a day with the global design team at Kadence

At Kadence we believe insights must be communicated clearly in order to generate maximum impact. We also believe that demonstrating the value of these insights, and embedding them across stakeholder groups, is vital. With this in mind, we pride ourselves on producing design output that is easily and effectively shared across organisations to inform, add […]

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