Discover why the top global brands trust Kadence
Trusted by
Our India office
Kadence International is one of the leading market research agencies in India.
From our head office in the capital, we conduct market research across the North, East, South and West of India. With such wide coverage across the country, we have a culturally diverse team. Between us we speak 12 languages!
We work with brands on full service market research projects, helping them to build their understanding of Indian consumers and the competitive landscape, to succeed in this market. We can also work with organisations as a fieldwork partner, helping them to reach and research respondents across India.
We are consistently recognised as one of the top market research agencies globally
Innovation of the Year
Finalist
— The AURAs, 2021
Market Research Agency of the Year
Winner – Gold
— Agency of the Year Awards, 2021
Consultant of the Year
Winner – Gold
— Agency of the Year Awards, 2021
Consultant of the Year
Winner
— Agency of the Year Awards, 2020
Market Research Agency of the Year
Finalist
— Agency of the Year Awards, 2020
Market Research Supplier of the Year
Winner
— Marketing Research & Insight Excellence Awards – 2019
Market Research Agency of the Year
Winner
— Agency of the Year Awards, 2019
Global Agency of the Year
Highly Commended
— Market Research Society Awards, 2019
Best Data Collection (face-to-face)
Finalist
— Market Research Society's Operations Awards – 2019
Best Data Collection (telephone)
Finalist
— Market Research Society's Operations Awards, 2019
Best Training and Development
Highly Commended
— Market Research Society's Operations Awards, 2019
Meet Our Senior Team
Join Kadence
We’re always on the lookout for bright, passionate, curious people to join our team. See our careers page for current vacancy details.
See all vacancies
Market research services
We work with the world’s leading brands, harnessing research to unlock new ideas, develop future strategies and power business growth.
Customer and market understanding
We bring businesses closer to their customers and help them navigate the broader market, so they can future proof their strategy.
New product development research
We partner with brands to develop winning products, from concept development right through to pricing research.
Brand and advertising research
We help brands create comms that cut through by understanding the messages which truly resonate with your target audience.
Online and offline fieldwork services
We’re a trusted fieldwork partner to top-tier organisations, providing them with the data they need to drive decision-making.
Insight activation
Our work doesn’t stop at the debrief. We go further, workshopping findings and creating standout creative outputs to raise the impact of research and turn insight into action.
Our location
See on Google mapsKadence International – New Delhi
Times of India Building
23a Shivaji Marg
Main Najafgarh Road
New Delhi 110015
Our location
See on Google mapsKadence International – Mumbai
Office No: 404, 4th Floor, B-Wing, Cello Triumph,
Opp-Laghu Udyog, IB Patel Road,
Goregaon East,
Mumbai – 400063
Our location
See on Google mapsKadence International – Bangalore
Kadence International Pvt Ltd
Gem Plaza
T-6, 3rd Floor,
Infentry Road, Bangalore-560001
Sectors we serve
With over 30 years in the business of market research, we have extensive experience and a depth of knowledge across a range of sectors.
We bring this to bear to design the very best approach to meet your objectives.
How to conduct online market research in Asia: The Go-To Guide
What online methodologies work best in India? How do you get the most out of respondents through digital methodologies in China? Experts across our global boutique share best practice tips and techniques for conducting online market research in Asia.
Download the guide now
Targeting the Growing Urban Consumer Market in India.
India’s urban transformation is accelerating, with brands eyeing a burgeoning consumer market poised for dramatic growth. By 2030, 600 million Indians—40% of the population—are expected to live in urban areas, marking one of the fastest urbanisation rates globally. This shift is not just altering the country’s physical skyline but fundamentally reshaping consumer behaviours, preferences, and […]
Understanding Indian Consumers Through Fieldwork.
Western theories often fail to capture India’s intricate cultural and market dynamics. With its vast diversity and unique consumer demands, India requires localised strategies that balance cultural sensitivity with global scalability. With over a billion people spanning countless regional, linguistic, and traditional boundaries, understanding Indian consumers demands a localised approach. Immersive consumer research, known as […]
Connecting with Digital India: Engaging Tech-Savvy Consumers.
India has crossed 800 million internet users, establishing itself as one of the largest online markets globally. This rapid digital growth can be primarily attributed to the Digital India initiative launched in 2015 by the Government of India. The initiative aims to propel India into a digitally empowered society and knowledge economy by enhancing online […]
Sales & Marketing
Vital Strategies
Customer Intelligence Director