Discover why the top global brands trust Kadence
Trusted by
Our India office
Kadence International is one of the leading market research agencies in India.
From our head office in the capital, we conduct market research across the North, East, South and West of India. With such wide coverage across the country, we have a culturally diverse team. Between us we speak 12 languages!
We work with brands on full service market research projects, helping them to build their understanding of Indian consumers and the competitive landscape, to succeed in this market. We can also work with organisations as a fieldwork partner, helping them to reach and research respondents across India.
We are consistently recognised as one of the top market research agencies globally
Innovation of the Year
Finalist
— The AURAs, 2021
Market Research Agency of the Year
Winner – Gold
— Agency of the Year Awards, 2021
Consultant of the Year
Winner – Gold
— Agency of the Year Awards, 2021
Consultant of the Year
Winner
— Agency of the Year Awards, 2020
Market Research Agency of the Year
Finalist
— Agency of the Year Awards, 2020
Market Research Supplier of the Year
Winner
— Marketing Research & Insight Excellence Awards – 2019
Market Research Agency of the Year
Winner
— Agency of the Year Awards, 2019
Global Agency of the Year
Highly Commended
— Market Research Society Awards, 2019
Best Data Collection (face-to-face)
Finalist
— Market Research Society's Operations Awards – 2019
Best Data Collection (telephone)
Finalist
— Market Research Society's Operations Awards, 2019
Best Training and Development
Highly Commended
— Market Research Society's Operations Awards, 2019
Meet Our Senior Team
Aman Makkar
Specialist sectors Automotive, Media Current location IndiaAman is an industry veteran with more than 35 years of experience, helping our clients conduct market research in India from our inception to the present day. He believes in ensuring a heightened level of service and forging long term client relationships. In his long and illustrious career, he has worked on projects spanning a range of sectors with renowned clients. Aman is passionate about innovation and has played an instrumental role in bringing newer technologies in data collection to our clients.
Sarvjeet Panesar
Specialist sectors Automotive, Telco Current location IndiaSarvjeet has worked in the market research industry for over 2 decades, having grown the business in India from its beginnings as we’ve expanded to support our clients in understanding this dynamic market. Sarvjeet has a multi-disciplinary role and is passionate empowering our team to deliver outstanding service for our clients.
Tulika Sheel
Specialist sectors B2B Current location India| As a B2B expert, Tulika takes joy in providing consultative and advisory services in market entry and growth strategies, along with other tactical areas of investments and solution related insights. She develops and delivers objective insights, advice and solutions that clients need to advance their business-critical tasks, helping them gain a competitive edge |
Naresh Bhatia
Specialist sectors Fieldwork services across sectors Current location IndiaNaresh has more than 35 years of experience in fieldwork advisory services. He is trusted by clients to help them with their fieldwork needs, guiding clients at every step of the process with practical advice as well as innovative solutions.
Join Kadence
We’re always on the lookout for bright, passionate, curious people to join our team. See our careers page for current vacancy details.
Market research services
We work with the world’s leading brands, harnessing research to unlock new ideas, develop future strategies and power business growth.
Brand and advertising research
We help brands create comms that cut through by understanding the messages which truly resonate with your target audience.
Customer and market understanding
We bring businesses closer to their customers and help them navigate the broader market, so they can future proof their strategy.
Insight activation
Our work doesn’t stop at the debrief. We go further, workshopping findings and creating standout creative outputs to raise the impact of research and turn insight into action.
New product development research
We partner with brands to develop winning products, from concept development right through to pricing research.
Online and offline fieldwork services
We’re a trusted fieldwork partner to top-tier organisations, providing them with the data they need to drive decision-making.
Our location
See on Google mapsKadence International – New Delhi
Times of India Building
23a Shivaji Marg
Main Najafgarh Road
New Delhi 110015
Our location
See on Google mapsKadence International – Mumbai
Office No: 404, 4th Floor, B-Wing, Cello Triumph,
Opp-Laghu Udyog, IB Patel Road,
Goregaon East,
Mumbai – 400063
Our location
See on Google mapsKadence International – Bangalore
Kadence International Pvt Ltd
Gem Plaza
T-6, 3rd Floor,
Infentry Road, Bangalore-560001
Sectors we serve
With over 30 years in the business of market research, we have extensive experience and a depth of knowledge across a range of sectors.
We bring this to bear to design the very best approach to meet your objectives.
How to conduct online market research in Asia: The Go-To Guide
What online methodologies work best in India? How do you get the most out of respondents through digital methodologies in China? Experts across our global boutique share best practice tips and techniques for conducting online market research in Asia.
Download the guide now
How to run workshops that turn insight into action – best practice guide
Insight professionals are coming under ever increasing pressure. As budgets shrink, our industry is being challenged to demonstrate the power that research brings. So how do you ensure that the research you commission moves your company to action, creating competitive advantage and growth for your business? Download our workshops guide.
How to conduct online research in India
Tulika Sheel, Associate Vice President Varun Sahai, Associate Vice President Sandeep Kaul, Insights Lead In India, online only accounts for a small share of the market research market. The overwhelming majority of market research projects here take place face-to-face. But the COVID-19 crisis has resulted in brands beginning to consider online options. The dominance of face-to-face market research […]
Sales & Marketing
Vital Strategies
Customer Intelligence Director