Stakeholder engagement in research.

Secure buy-in to your research studies to ensure insights have lasting impact.

Managing stakeholder engagement in research and ensuring that insights go on to deliver business change can be a minefield. Stakeholder interviews and workshops are fantastic ways to overcome these challenges.

Stakeholder interviews and workshop sessions are brilliant methods for ensuring stakeholder engagement not just with your overall study, but with the insights that emerge, encouraging them to be embraced by the business.

By running interviews or workshop sessions upfront, we’re able to dig deep into the challenges your stakeholders are facing, so we can prioritize the project’s objectives, and ensure each of your stakeholders feel their voices have been heard in a structured way. In-field, we’ll provide you with updates to share with stakeholders, keeping them abreast of insights as they emerge and maintaining interest in the study. In the analysis phase, storyboarding and interim reports ensure your stakeholders engage in the nuances of our findings. Finally, in the debrief stage, we run strategic workshops to help your stakeholders understand the ‘so what’ of the research for their specific role so they’re able to act on the findings.

This targeted approach enables brands to strategize effectively and to take precise, informed actions based on our research.

We create a dynamic feedback loop that ensures your research efforts are not just accepted but actively utilized within your organization to drive informed decision-making and meaningful change.

Our approach transcends traditional methods by creating a culture of consistent stakeholder engagement. This culture breeds a collective commitment to the research and its ensuing insights, ensuring that the findings are not just understood but also championed by your stakeholders.

Our methods are designed to amplify the value of your research by fostering a sense of ownership and unity among stakeholders. By integrating their perspectives and input, we create a study that truly reflects their concerns and aspirations.

As a result, your stakeholders are not just recipients of our research but active participants and advocates for its implementation. This elevates the effectiveness of your research and maximizes its impact on your organization’s growth and success.

The impact stakeholder engagement in research can have for your business:

Guarantee stakeholder input upfront

By understanding your stakeholders and their needs, we can ensure the nuances of their challenges are fed into your study’s objectives.

Maintain stakeholder interest throughout the study

We ensure insights are shared as they evolve, feeding additional questions into the programme if appropriate to ensure the findings are fit for purpose.

Ensure maximum impact of the research internally

We make sure each and every stakeholder understands the impact of our research and what it means for them so they can respond strategically to the findings.

Our Customers

View all case studies

Discovering future growth opportunities for Treatwell

An extensive program of research has helped Treatwell deepen its valued B2B relationships and shape its strategy around their needs.

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Developing a future-focused digital product strategy for Wall Street Journal

A mixed methodology approach helped Wall Street Journal understand how to position the brand for success in a rapidly changing world.

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Embedding a customer-centric culture to inform all areas of business strategy for Havells

An ongoing customer understanding programme has helped Havells understand emerging needs, trends and competitor perceptions amongst its customers across various categories.

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Free Report

How to run workshops that turn insight into action

How do you ensure that the research you commission moves your company to action, creating competitive advantage and growth for your business? In our free guide we share our top tips for preparing and running an effective workshop, as well as practical workshop exercises that you can take away, apply to your business and use to ensure that your research really does drive business change.

Sectors we serve

With over 25 years in the business of market research, we have extensive experience and a depth of knowledge across a range of sectors.

We bring this to bear to design the very best approach to meet your objectives.

Your Premier Market Research Agency

In today’s data-driven world, market research is the cornerstone of informed business decisions. As a leading market research agency, Kadence delivers tailored solutions that empower businesses to grow and thrive in competitive landscapes.

Why Choose Kadence for Market Research?

Global Reach with Local Expertise

Kadence is a market research agency that bridges the gap between international scope and local insights. Our global teams understand regional trends and consumer behaviour & consumer data, providing precise, actionable data and market insights that resonates locally and globally.

Customised Solutions

At Kadence, we recognise the unique challenges each business faces. As a dedicated market research agency, we customise our services to align with your specific project goals—whether it’s understanding consumer behaviour, analysing competitors, or assessing market potential.

Customer and Market Understanding
We connect businesses with their customers and provide insights into the broader market to future-proof strategies.
New Product Development Research
We collaborate with brands to create successful products, guiding them from concept development to pricing strategies.
Brand and Advertising Research
We help brands craft impactful communications by identifying messages that truly resonate with their target audience.
Online and Offline Fieldwork Services
As a trusted fieldwork partner, we deliver reliable data to top-tier organisations for informed decision-making.
Insight Activation
We go beyond traditional debriefs, facilitating workshops and producing creative outputs to maximise the impact of research and turn insights into action.

Innovative Methodologies

Kadence employs cutting-edge methods to deliver results. Our market research agency uses qualitative interviews, quantitative surveys, and advanced analytics powered by AI to ensure accurate, timely, and comprehensive insights.

Driving Success with Market Research

As a trusted market research agency, Kadence helps businesses achieve success through:

Detailed Consumer Profiles: Gain a deeper understanding of your target audience to craft strategies that resonate.
Competitor Analysis: Identify opportunities and fine-tune your approach to stay ahead.
Product Testing: Validate your products against consumer expectations through robust testing.

Partner with Kadence for Market Research

Kadence is not just another market research agency—we are your partner in achieving business excellence. With a commitment to innovation, transparency, and delivering high-quality insights and research services, Kadence ensures you stay ahead of market trends. Contact us today and let our expertise fuel your next strategic move.

What is Market Research?

Market research is the systematic process of gathering, analysing, and interpreting information about markets, competitors, and customer behaviours. As the foundation of strategic business planning, market research enables businesses to anticipate customer needs, identify trends, and seize opportunities. With comprehensive qualitative and quantitative approaches, a trusted market research agency like Kadence transforms raw data into actionable insights, helping businesses create impactful products, refine marketing strategies, and drive sustainable growth.

We’ve been working with Kadence on a couple of strategic projects, which influenced our product roadmap roll-out within the region. Their work has been exceptional in providing me the insights that I need.
Senior Marketing Executive
Arla Foods

We have been engaged with Kadence since 2016. Since our first partnership, Kadence has been instrumental in supporting our business efforts and have continuously proven their value in research, insights and analysis that have helped us to gain many wins. Kadence consistently pushes the boundaries and offer inspirations that provide deep business insights and drive business strategies.
Head of Research
Bloomberg

Kadence’s reports give us the insight, conclusion and recommended execution needed to give us a different perspective, which provided us with an opportunity to relook at our go to market strategy in a different direction which we are now reaping the benefits from.
Sales & Marketing
Bridgestone

I have been working with Kadence for more than 4 years and they have always delivered consistently good outputs. Their ability to understand business goals and translate them to research objectives as well as a high degree of flexibility by collaborating with clients and providing recommendations that are otherwise overlooked differentiate them from other research agencies in the market.
Head of Insights
Discovery

The team go the extra mile to make sure all the details are covered and to ensure the successful completion of our projects. Kadence always put the client’s priorities and perspectives ahead of anything else and create an experience that reflects our marketing needs / goals.
Corporate Communications / Public Relations
Brand Management Department
Panasonic – Singapore

Kadence has produced an exceptional body of work which plays a crucial part in planning marketing strategies and understanding the opportunities for our business as we continue to grow. We couldn’t ask for a better partner; they provided true expertise, valuable insights and commitment to quality across each project.
Performance Marketing & Analytics Director
Treatwell