We are Kadence International – an award-winning market research agency in the Philippines.

Mabuhay, hello from our Philippines office!

Our Philippines office

We are a leading market research agency in the Philippines.

Made up of over 7,000 islands, the Philippines is a diverse and complex market. We help brands understand how to win in the country, deepening their understanding of Filipino consumers so they can develop products, services and comms that meet their needs.

From our base in Manila, we can conduct market research across the entire country. This means we’re also able to act as a fieldwork partner, helping organizations reach respondents across the Philippines.

We are consistently recognized as one of the top market research agencies globally

AURA Innovation of the Year award

Innovation of the Year

Finalist

— The AURAs, 2021

Market Research Agency of the Year

Winner – Gold

— Agency of the Year Awards, 2021

Consultant of the Year

Winner – Gold

— Agency of the Year Awards, 2021

Agency Leader of the Year

Winner – Bronze

— Agency of the Year Awards, 2021

Market Research Agency of the Year

Finalist

— Agency of the Year Awards, 2020
Kadence team collecting Agency of the Year award

Consultant of the Year

Winner

— Agency of the Year Awards, 2020
Quirks Supplier of the Year Kadence International

Market Research Supplier of the Year

Winner

— Marketing Research & Insight Excellence Awards – 2019
Kadence International Market Research Agency of the Year Singapore

Market Research Agency of the Year

Winner

— Agency of the Year Awards, 2019
Kadence International is Highly Commended for Global Agency of The Year

Global Agency of the Year

Highly Commended

— Market Research Society Awards, 2019

Best Data Collection (face-to-face)

Finalist

— Market Research Society's Operations Awards – 2019

Best Data Collection (telephone)

Finalist

— Market Research Society's Operations Awards, 2019
Best Training and Development Oppies 2019

Best Training and Development

Highly Commended

— Market Research Society's Operations Awards, 2019
Carolina Starkhammar Kadence International

Outstanding Young Researcher

Winner

— Marketing Research & Insight Excellence Awards, 2019

Meet Our Senior Team

Iris Lorenzo

Iris Lorenzo

Specialist sectors Automotive, Technology, B2C & B2B Current location Philippines

Iris has almost two decades’ industry experience. She’s passionate about qualitative research and is a skilled moderator, international speaker, workshop facilitator and trainer. As a competitive intelligence practitioner, she also has rich experience in helping brands to understand their market position and develop an edge over the competition.

Mary Ann Lamigo

Mary Ann Lamigo

Specialist sectors FMCG, Pharmaceuticals Current location Philippines

Mary Ann has 14 years of experience in the market research industry. She’s a client servicing and project management specialist and has managed a vast array of research studies across many industries. With a deep understanding of different market research techniques – spanning the operational aspects to data processing and data analytics – your research project is in safe hands.

Patrick Dailey

Specialist sectors Technology, Energy, B2B Current location Philippines

Patrick has a diverse experience in information technology, security, and analysis. His investigation and analyst background transitioned to business intelligence practice, big data analytics, risk assessments, and environmental impact analysis as it relates to market entry, with a special focus on technology companies. He assists North American and European companies looking for market opportunities in the Asia-Pacific region, as well as Asia-based companies looking to understand the competitive landscape in the United States.

Karlo Angelo Lazaro

Specialist sectors Pharmaceuticals, FMCG, QSR Current location Philippines

Karlo has almost a decade of experience in the market research industry. He’s a quantitative specialist with specific expertise on brand health tracking, ATUs and UAI studies. He’s also experienced working with a variety of clients – big and small, local and regional – so he’s adept in delivering quality service dependent on client’s needs.

Mark Lever Dela Cruz

Mark Lever Dela Cruz

Specialist sectors Food and Beverage, Retail, Banking Current location Philippines

Lever has extensive experience in market research with almost 8 years in the industry. He’s a qualitative specialist with expertise on FGDs and has a background in brand health tracking studies. He has diverse experience in project management, planning, people management, and fieldwork technical direction for both quantitative and qualitative projects. He was able to establish a good working relationship with the clients in different industries, locally and internationally.

Marvin Cris Torre

Marvin Cris Torre

Specialist sectors FMCG, Telco Current location Philippines

Marvin has over a decade of experience in the market research industry. Started his career in data processing, then moved to project management and eventually joined the end client. He was exposed to brand health tracking studies and consumer insights. He’s been a specialist considering his strong background in different aspects of market research.

Work With Us

Join Kadence

We’re always on the lookout for bright, passionate, curious people to join our team. See our careers page for current vacancy details.

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Free Guide

How to conduct online market research in Asia: The Go-To Guide

What online methodologies work best in India? How do you get the most out of respondents through digital methodologies in China? Experts across our global boutique share best practice tips and techniques for conducting online market research in Asia.

Download the guide now
Conducting Online Research in Asia 2
Blog

How to conduct online research in the Philippines

According to Digital 2020, a report produced by We Are Social and Hootsuite, Filipinos spend the most time online and on social media of any country. Despite the Philippines lagging behind in terms of connection speed, Filipinos spend an average of 9 hours and 45 minutes a day on the internet across any device. According […]

Kadence International Market Research Agency of the Year Singapore