We Are
Kadence China.
Our China office
Kadence International is a leading market research agency in China, trusted by local brands and multinationals looking to succeed into the Chinese market.
From our base in Shanghai, we’re able to conduct market research in China that spans the length and breadth of the country.
We work with brands on full service market research projects, helping them build customer understanding and design winning products, services and marketing strategies. We’re also able to partner with organizations as a fieldwork partner, helping them to reach respondents right across China.
We are consistently recognized as one of the top market research agencies globally
Market Research Agency of the Year
Winner – Gold
— Agency of the Year Awards, 2021
Consultant of the Year
Winner – Gold
— Agency of the Year Awards, 2021
Consultant of the Year
Winner
— Agency of the Year Awards, 2020
Market Research Agency of the Year
Finalist
— Agency of the Year Awards, 2020
Market Research Supplier of the Year
Winner
— Marketing Research & Insight Excellence Awards – 2019
Market Research Agency of the Year
Winner
— Agency of the Year Awards, 2019
Global Agency of the Year
Highly Commended
— Market Research Society Awards, 2019
Best Training and Development
Highly Commended
— Market Research Society's Operations Awards, 2019
Best Data Collection (telephone)
Finalist
— Market Research Society's Operations Awards, 2019
Best Data Collection (face-to-face)
Finalist
— Market Research Society's Operations Awards – 2019
Innovation of the Year
Finalist
— The AURAs, 2021
Meet our senior team
Kouei Kaku
Specialist sectors 日用品, キッズリサーチ, テクノロジー
Current location 中国
Koueiは日本出身で市場調査業界では20年以上勤務しています。過去14年間中国で過ごし、日本語と中国語のバイリンガルです。彼の専門知識は、ブランドが中国の消費者のニーズにマッチする方法を分析し、収益性の高い中国市場で成功できるようにすることにあります。
Steven Zhou
Specialist sectors 自動車, メディア, 日用品, ヘルスケア, テクノロジー, 金融サービス, 食品・飲料
Current location 中国
Market research services
We work with the world’s leading brands, harnessing research to unlock new ideas, develop future strategies and power business growth.
Customer and market understanding
We bring businesses closer to their customers and help them navigate the broader market, so they can future proof their strategy.
Brand and advertising research
We help brands create comms that cut through by understanding the messages which truly resonate with your target audience.
Online and offline fieldwork services
We're a trusted fieldwork partner to top-tier organizations, providing them with the data they need to drive decision-making.
Insight activation
Our work doesn’t stop at the debrief. We go further, workshopping findings and creating standout creative outputs to raise the impact of research and turn insight into action.
Our location
See on Google mapsKadence International – China
9A Jiali Building
1228-2 YanAn West Road
Shanghai
200052
Sectors we serve
With over 30 years in the business of market research, we have extensive experience and a depth of knowledge across a range of sectors.
We bring this to bear to design the very best approach to meet your objectives.
How to conduct online market research in Asia: The Go-To Guide
What online methodologies work best in India? How do you get the most out of respondents through digital methodologies in China? Experts across our global boutique share best practice tips and techniques for conducting online market research in Asia.