Knowledge hub.

Looking ahead to the trends that will shape the coming year is a critical exercise for any business. But in 2021, this is perhaps more significant than ever. What are the key consumer trends in Asia to watch for 2021?

The arrival of Covid-19 brought with it dramatic changes in food and drink purchase patterns. But which behaviors will stick and what are the longer term trends to watch in food and drink?

As we cope with the fallout of a global pandemic sectors are being reshaped. We take a look at the worlds of automotive, food and beverage, education, media and retail finance, exploring the short-term changes and longer term trends to watch.

How should you position your advertising as consumers emerge from lockdown with new expectations of brands and a different lens on marketing? In this report, we'll share the key learnings from our proprietary study, Brands Exposed, with over 4,000 consumers across the UK, US and 8 Asian markets.

As opportunities for face-to-face research become more limited, many of our clients are asking us about online research. What methodologies are available? What are the use cases for each? To help, we’ve produced a best practice guide.

Insight professionals are coming under ever increasing pressure. As budgets shrink, our industry is being challenged to demonstrate the power that research brings. So how do you ensure that the research you commission moves your company to action, creating competitive advantage and growth for your business? Download our workshops guide.

The streaming wars are hotting up. But in such a crowded market, how do you thrive? We spoke to consumers across 5 markets where Kadence has offices- the UK, US, Indonesia, the Philippines and Vietnam - to understand what they want from their streaming providers.

Download our creative capabilities document to learn about how our design work can help you drive change in your business

What does the year ahead hold? We brought together trend watching experts from across our global boutique to identify four key trends that we believe will define the next 12 months, inspiring innovation across Asia, the US and Europe.

What does the next decade hold for marketing in the US and China? What are marketers’ priorities? We’re proud to have partnered with the American Marketing Association (AMA) explore these topics as part of the AMA’s Future of Marketing report.