Blog

How to conduct qual with kids around the world

China market entry
Image of the post author Jodie Shaw

Our kids media experts Bianca Abulafia and Sarah Serbun shared their top tips at Qual 360 of how to conduct qual research with kids and the cultural considerations to bar in mind in each market.

Get regular insights

Keep up to date with the latest insights from our research as well as all our company news in our free monthly newsletter.