顧客の行動を理解します.

顧客のニーズと課題を深く理解し今後の戦略に役立てます。

ブランドが現代性を維持しながら、競合他社に勝ち抜くには、常に進化する顧客のニーズを理解し、対応することが重要です。

当社は企業と協力し、現在の顧客とターゲットとなる顧客の本質を理解すべく、協力し、ニーズに合わせた戦略を開発します。

私たちは、顧客グループがそれぞれ異なったニーズを持っていることを熟知しています。だからこそ、貴社と協力して、ターゲット層に合わせたアプローチを開発する必要があるのです。
当社の定性的および定量的方法論の多大なツールキットを利用して、貴社のニーズを満たす適切な手法を見つけ出します。
例えば、オンラインコミュニティを通じて、製品が家庭でどのように使用されているかについて、TDI(電話でのデプスインタビュー)を行います。消費者がブランドをどのように認識しているかを調査する場合など、このような調査を通して、顧客との距離を縮めることで、組織全体により豊かな理解を浸透させ、顧客中心の意思決定を促進することができます。

顧客理解調査が貴社のビジネスに与える影響:

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製品を最適化して顧客数を維持するだけでなく、増やします。

顧客にとって、何が重要かについて理解することで、製品が確実にユーザーへヒットするように最適化します。

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顧客のニーズを満たしたヒット商品とサービスを開発します。

理想の顧客層を見い出すために、魅了する製品やサービスの作成方法をサポートします。

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顧客中心の文化を築きます。

組織全体で顧客に対する、より豊かな理解を構築することで、顧客のニーズが決定における最大の優先事項となります。

当社の顧客

事例を見る
Samsung
Panasonic
Mitsubishi
Mars
Arla
Discovery Networks Asia Pacific
トリートウェル

データとインサイトのグローバルブティックについて

当社のグローバルなフットプリントは、国際市場調査における信頼なるパートナーとなっています。私たちは、オフィスネットワークの内外すべての定性的および定量的方法論を提供します。

私たちがサービスを提供するセクター

市場調査のビジネスに25年以上携わってきた当社は、さまざまな分野で豊富な経験と深い知識を持っています。

私たちは、お客様の目的を達成するための最適なアプローチを設計すべくサポートします。

Why Choose Kadence for Your Agriculture Market Research?

Choosing the right agency for agriculture market research goes beyond data collection—it’s about gaining deep insights that drive informed decisions and better business outcomes. Whether you’re exploring new farming techniques, refining your product offerings, or analysing market trends, Kadence delivers insights that help you stay ahead in the competitive agriculture sector.

With over 30 years of experience in market research, Kadence is a trusted name in the field. We understand the complexities of the agriculture sector, where market conditions, consumer demands, and environmental factors continually evolve. Our research is designed to provide actionable insights that matter to your business, ensuring you can confidently make decisions that drive growth.

You’ll work directly with experienced researchers who specialise in agriculture market research. We don’t just provide data; we work closely with you to ensure clarity, alignment, and strategic direction. From day one, we immerse ourselves in your business, understanding your goals and challenges, so you receive not just insights but clear, actionable recommendations.

Customised Research Approaches for Agriculture

At Kadence, we understand that the agriculture sector is dynamic and constantly evolving. Our approach to market research is designed to address the unique challenges of the industry, helping you stay ahead of trends and market demands. We focus on delivering actionable insights that provide a clear path forward for your business, no matter your research goals. These methods include:

Agriculture Market Research

Agriculture market research provides a comprehensive understanding of the trends, behaviours, and competitive landscape in the agricultural industry. Our research methodologies help you gain insights into market conditions, consumer preferences, and emerging opportunities. By leveraging this data, we help you make informed decisions that drive your business’s success in the agriculture sector.

Product Research for Agriculture

Knowing which products will resonate with your target audience is critical in agriculture. Our product research dives into consumer needs, preferences, and expectations, guiding you to optimise your product offerings, improve features, and increase sales. We help you determine what makes a product attractive to farmers, suppliers, and consumers, ensuring it stands out in a competitive market.

Market Research for Agriculture

Our market research for agriculture goes beyond just consumer insights. We provide a comprehensive analysis of market trends, environmental influences, and the competitive landscape. By understanding where the market is heading, you can make informed decisions about product development, pricing strategies, and marketing approaches, ensuring your business stays ahead of the curve.

Consumer Behaviour Analysis in Agriculture

Understanding consumer behaviour is crucial for any agricultural business. We analyse how consumers make purchasing decisions, what drives their loyalty, and how external factors such as seasonality, economic conditions, and sustainability trends influence buying habits. This data helps shape product offerings, personalise marketing efforts, and improve customer retention strategies.

Competitor Analysis and Benchmarking

In a competitive agriculture market, understanding your competitors is key. Our research includes in-depth competitor analysis to help you assess your position in the market. We benchmark your performance against key competitors, identify gaps in your product offerings, and highlight areas where you can gain a competitive edge.

Supply Chain and Distribution Research

Understanding the complexities of the agricultural supply chain is critical for success. We conduct in-depth research into distribution networks, logistics, and supplier relationships to ensure that your products reach the market efficiently. By analysing supply chain performance, identifying bottlenecks, and assessing distribution strategies, we help you optimise your processes, reduce costs, and improve overall supply chain efficiency.

Ready to Make Smarter Decisions for Your Agriculture Business?

Request a quote today. Let us help you unlock new possibilities and guide your business with valuable agriculture market research insights. Whether it’s agriculture market research, product research for agriculture, or in-depth analysis of your industry, Kadence is here to support your goals.

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