The financial world is transforming—are you ready to understand the next wave?
The banking sector across Southeast Asia is witnessing a seismic shift as Gen Z and Millennials redefine financial trust. This groundbreaking study from Kadence International, in partnership with PureSpectrum, reveals the factors driving neo-bank adoption and the challenges legacy banks face in retaining relevance.
Dive into three pivotal trends reshaping banking preferences, highlighting how neo-banks are meeting the demands of a mobile-first, tech-savvy generation. From increased trust in digital platforms to preferences for personalized banking experiences, this report offers actionable insights for banking leaders, strategists, and marketers eager to stay ahead in a rapidly evolving market.