We are delighted to share our recent successes at the Agency of the Year Awards in Singapore, winning 2 golds and 1 bronze. We took home Market Research Company of the Year Singapore as well as Consultant of the Year, marking the first time a market research company has ever won two awards in one year. Managing Director of Kadence Singapore, Phil Steggals, was also recognised with a bronze in the category of Agency Leader of the Year.
Commenting on the award successes, Phil said:
“Whilst the last year has presented more of challenge than many of us have faced previously, it also provided us with opportunities. We were able to maintain strong business performance through our existing partnerships with clients and were able to showcase the impact that research can have with new clients. I am extremely proud of all the team at Kadence for their energy, team spirit and resourcefulness in continuing to provide genuine openness and innovation to our clients.”
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About the Agency of the Year awards
The Agency of the Year awards are organised by MARKETING-INTERACTIVE and seek to recognise Singapore's top performing agencies. Finalists are assessed by a panel of esteemed client-side marketers to determine the standout agencies.
Our award wins:
Market Research Agency of the Year Singapore - GOLD
We are absolutely thrilled to have been named Singapore's Market Research Agency of the Year for 2021! This is the second time that Kadence has won this award. We were also recognised as Market Research Agency of the Year (Singapore) in 2019. The judges commented on the concerted effort that Kadence took to help promote the impact that research can have, its flexibility to transition strategic projects from a real world to a digital setting and its focus on educating clients, helping them to minimise the challenge of operating with reduced research budgets.
Consultant of the Year - GOLD
This is the second year in a row that Kadence has been recognised as Consultant of the Year, also taking home the gong in 2020. The judges recognised the pivot made to help clients minimise the changes brought about by the pandemic and the company's commitment to being a thinking partner focused on innovation and resourcefulness.
Agency Leader of the Year - BRONZE
Managing Director of Kadence Singapore, Phil Steggals also picked up a bronze for Agency Leader of the Year, recognising his success in navigating the agency through the challenges of Covid-19. Phil was able to embody a community spirit amongst the team ensuring that help was available when needed during the uncertain times. He also oversaw a major pivot to digital methods and a consultative approach to understanding clients ever changing requirements.